Where's the "if I've only..."?

By adding the classic brand Walkman to its latest cell phone SonyEricsson today announced the company is kick-starting its entry to mobile entertainment. With the new W800 "it will now be possible to listen to music, handle phone calls and take great pictures and video, all with one device and with no compromise on quality. The Sony Ericsson W800 is the first product to combine a mobile phone, a high quality digital music player with up to 30 hours’ battery life, and a 2 Megapixel camera"

”We looked carefully at what people want from a mobile digital music player and have designed a product that fits the bill,” says Rikko Sakaguchi, Senior Vice President, Product and Application Planning of Sony Ericsson. “The W800 has great sound quality, is easy to use, has superb battery life and can store a large amount of music..."

I am questioning how carefully they have looked. Why?

1. It's not superb battery life, it's disastrous! The 30 hours battery life is actually only 15, if the phone is switched on while listening to music. And it's still a phone isn't it.

2. 150 songs is not a large amount of music, it's below minimum. I have more than 5 000 on my Ipod - and I listen to all of them, or at least from all of the albums I have downloaded. I never have to think before going somewhere, what kind of music I want to bring, it's there. Running, reading, active listening. When I need it I have it.

3. Most importantly. I don't see the "If I've only" here. I guess all of you have sometimes experienced the feeling that you should have brought your camera. On the party, on the unexpected occasion, when needing to document that weird thing. But when did you feel that for a mp3-player. If you will go running, commuting, studying.... whatever. Don't you really actually remember to bring your Ipod? I think you do. Because a Walkman actually is the first mobile device we ever used.

Just because cameras seems to work fine on the phone doesn't prove that everything does. And what about the turn-off when your phone dies, just because you have been listening to some 100 songs. If I've only had a phone that worked.....